About the role
Sales & Marketing
- Assist in boosting social media presence by ensuring our digital marketing delivers on set targets
- Create sales leads and convert them into sales - Assist the marketing lead to ensure branding is consistent with our brand guide i.e. colours, font, themes and cuts across all marketing collateral
- Develop direct marketing plans and ensure implantation, monitoring and evaluation - Project manage all company project and stakeholder activities
Client Relations
Communication and relationship management
- Act as the primary point of contact for players, parents, and guardians regarding academy matters, including schedules, policies, and events.
- Maintain clear communication channels between parents, coaches, and the club administration to ensure information is shared effectively and in a timely manner.
- Regularly communicate updates and announcements regarding match schedules, training times, and club news via email, website updates, and social media.
- Conduct check-ins with parents to ensure satisfaction with the academy's services and their child's progress.
- Represent parents' and players' views in discussions with the coaching staff and club management.
Conflict resolution and issue management
- Be the first point of contact for parents to raise questions or concerns and work toward a timely resolution.
- Escalate complex or unresolved issues to the appropriate senior management or welfare officers.
- Document and record all interactions, including complaints and how they were resolved.
- Ensure confidentiality is maintained when dealing with sensitive information.
Growth and marketing support
- Promote the academy by encouraging positive word-of-mouth and turning satisfied parents into club ambassadors.
- Collaborate with the marketing team to share content and updates that can be used on the academy's website and social media channels.
Essential skills and qualifications
- Strong interpersonal and communication skills (both verbal and written) to build rapport and manage relationships effectively.
- Excellent problem-solving and organizational abilities to manage various issues and administrative tasks efficiently.
- A deep understanding of the football industry and a genuine passion for sport are beneficial.
- Experience in a customer-facing or administrative role, preferably within a sports or youth-focused organization.
- Proficiency with technology, including CRM software and social media platforms, for communication and data tracking.
- The ability to work both independently and collaboratively within a team.
- Sensitivity and professionalism when handling confidential information and delicate situations.
About Capital Empowerment Group Ltd
We are an HR consulting firm.